Emami - Worth Sona And Chandi
Emami Ltd reported a 37.8% rise in net profit to Rs 19.1 crore in the third quarter ended December 31, 05, compared to Rs 13.9 crore in the corresponding quarter. Net revenue, at Rs 105.2 crore, during October-December ’05 was up by 42.4% against Rs 73.9 crore in the earlier corresponding quarter. Emami launched BoroPlus light cream and body lotion, a fairness cream for men, a Sona Chandi baby oil, a laxative churna, its cough syrup and vaporub and memory booster in recent months. Emami, in the three quarters ended December 31, 2005, reported turnover and PAT at Rs 203 crore and Rs 33 crore against previous year's Rs 159 crore and Rs 23 crore respectively.
Its Navratna oil and Boroplus antiseptic cream strengthened their leadership position while other existing brands like Sona Chandi Chyawanprash, Boroplus Prickly Heat Powder and Menthoplus Balm were growing too, it claimed. The fairness cream for men had received excellent response. Emami's international business grew 58 per cent, in CIS, SAARC, GCC, Africa and Europe regions. Emami's new international range of products, called the Emma range in developing countries and the Gold range and Ayucare range for niche and premium markets, were selling strongly, it added. Emami's said it had developed unique rural marketing strategy includes sales through its 1800 mobile traders and 100 small village shops covering states like West Bengal, Chhatisgarh, Madhya Pradesh and Andhra Pradesh. Collaborations with ITC e-choupals and the postal department in Maharashtra helped increase penetration further.
Earlier, Emami and Shrachi group, promoters of AMRI hospital, has acquired Kolkata's Suraksha hospital for Rs 32 crore on January 19. The new entity would be known as AMRI Hospitals Salt Lake and would be managed by AMRI. Announcing the acquisition, S K Todi, chairman, Shrachi group said, "The acquisition jointly by Shrachi and Emami group was completed on January 19".
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